Job Description

Pet Marketing Executive – Pet Division

Location: Co. Kilkenny
Reports To: Head of Marketing

About the Role

A rapidly growing pet‑focused organisation is seeking a passionate, organised, and proactive Pet Marketing Executive to join its dynamic marketing team. This role supports the continued expansion of well‑established pet brands across domestic and international markets, helping to deliver exceptional customer experiences and high‑impact marketing activity.

Role Overview

As the Pet Marketing Executive, you will play a central role in driving brand visibility and supporting marketing initiatives across multiple channels. You will coordinate events, manage promotional materials, oversee merchandise, and collaborate closely with brand, digital, and sales teams to ensure seamless execution of marketing plans.

Key Responsibilities

Event Coordination & Logistics

• Plan and manage logistics for domestic and international events including trade shows, customer activations, and demonstrations.

• Coordinate stand materials, samples, merchandise, bookings, and staffing for all events.

• Support the setup, execution, and follow‑through of demo and in‑store activation events to ensure strong brand presence.

Event Promotion & Marketing Support

• Assist in promoting events across relevant channels while maintaining brand consistency.

• Work with digital and brand teams to support campaign rollouts linked to events and seasonal activity.

Merchandise & Promotional Management

• Manage merchandise stock, ordering, and distribution for the Pet Division.

• Collaborate with the Sales team on promotional initiatives, trade requirements, and merchandising opportunities.

• Ensure all materials are on‑brand, high quality, and delivered on time.

Cross‑Functional Collaboration

• Work closely with Brand and Digital Marketing Executives to maintain cohesive brand activity.

• Support the Sales team with marketing collateral, samples, and POS materials.

• Contribute to wider marketing planning, brainstorming, and team meetings.

Skills & Experience

• 1–2 years’ experience in marketing, events, brand support, or a similar role.

• Strong organisational skills with the ability to manage multiple projects.

• Excellent communication and teamwork abilities.

• A proactive, can‑do mindset with strong attention to detail.

• Passion for animals and the pet industry.

• Experience in FMCG, pet care, or consumer brand marketing is an advantage.

• Experience coordinating events or managing merchandise.

• Full clean driver’s licence and willingness to travel for events.

To Apply

Contact Eoin at Optimize Recruitment:
�� Eoin@optimizerecuitment.ie �� 087 050 5417