Job Description
Central Employment Marketing & Digital division are delighted to be working with a global distribution organisation, a true industry leader in the sector and product range.
They have a new and exciting opportunity for a UK Digital Marketing Executive, to join there Newcastle office and distribution centre, supporting there on-going UK growth.
Key responsibilities:
• Create, manage and execute a marketing strategy, across the full marketing mix, with a focus on performance marketing
• Contribute to Monthly/annual sales targets through campaigns.
• Manage the marketing within agreed budgets.
• Use self-initiative and propose new strategies for growth.
• Develop and update website platforms.
• Manage Marketplace stores, specifically Amazon
• Create and manage strategies for all social media including TikTok, Facebook, Instagram, Pinterest & Youtube.
• Manage Email Marketing flows, through Klayvio
• Manage on-going SEO activities, on-page and off-page
Experience required:
3+ yrs dedicated B2B and DTC Performance Marketing experience, focusing on campaign led activity across Paid Media, SEO, Social Media, Email (Klayvio) and Content channels.
The ability to write clear, engaging and on-brand content for digital channels, to support direct sales activities.
Manage key external relationships with Paid Media, Creative, PR/Comms and Development
Can manage back-end Shopify tasks, from updates through to ad-hoc reports